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Tylenol Go Tabs

The other day I was browsing a web site and noticed an advertisement for a new, chewable, spearmint-flavored Tylenol product called Go Tabs. In a bright red square, the following messages cycled through a constant rotation:

"There are about 14 million headaches happening in this country today."

"We can't treat all of them, but we found a way to treat more."

"Introducing new Tylenol Go Tabs. One small step towards a pain-free world."

"Stop. Think. Take only as directed. Keep out of reach"

Keep out of reach! Good advice! Of course, I'm sure they meant to put "of children" after the word "reach," but I like this version better. After all, the best way to prevent acetaminophen toxicity is to simply keep the product just out of reach. Nice of them to finally tell us that…even if it is a mistake.

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